Hi Everyone,

I'm an email marketing newbie but I've been doing some research on the topic and think I understand whats required.

So a quick checklist

- Provide a relevant straightforward subject line
- Assume a width of 600px (max) for mail reader view ports
- Use alt tags and minimal usage of images
- Rely on backdated HTML for formatting and use CSS1 standards
- Use inline styles
- Provide a way to unsubscribe in the footer
- Use as much plain text as possible
- Provide a catchy headline to the newsletter
- Provide a call to action!
- Provide well formed HTML and check for validation errors
- Avoid overloading with keywords that could trigger spam filters

Ok so that's my checklist so far. I'm a bit anxious about using table layouts and little CSS. I've spent so much time reading books and looking at websites on best practice CSS XTHML it seems some what counterproductive to go back to old HTML.

Does anyone know of a good source or tutorial on creating a simple HTML newsletter and how it should be structured from a coding point of view?

Oh and have I missed out on anything else? Some links to great resources would be really appreciated .