1. Use tables ... (makes me cringe too)
2. very basic css for colouring only
3. do some testing on as many mail readers as possible
[I'll guess outlook / outlook express / thunderbird / evolution would be the main client apps]
gmail / hotmail or whatever its called these days / yahoo mail
4. Make sure the people have actually signed up to receive your newsletter
5. Make sure if they click the unsubscribe link it works (obvious but do testing to make sure)
6. If you want things to look kinda complex ... use graphics
7. Provide a link to an online version of it ...
... and so on ... |