Quote:
Originally Posted by blacknight  DotMobi have done quite a bit of work interacting with registrars, resellers and domainers and thus encouraging takeup and usage of the name. Access paramount.mobi or weather.mobi and you'll see cool and useful content for your mobile phone. |
One of the cleverest things that DotMobi did was that preview tool. Once you can see how your site looks on a phone display, you can begin to optimise it. It also has a more "part of the business" vibe. With Eurid there is a distinct "us and them" attitude.
Quote:
|
Eurid on the other hand don't seem to "get" marketing and have been relying on rather coy promo videos and printed leaflets to promote the namespace.
|
A bunch of muppets who still think that MTV is what all the cool kids watch.
Advertising .eu in a train station in Brussels as a prize for a promotion in the Czech Republic.
Quote:
|
They've also made some rather odd choices with respect to the language ie. opting for English only promotions that are meaningless for the vast majority of the target market!
|
Without the German .eu market, .eu is dead. EURid screwed up the English language market with their pals in PwC. I think that .eu isn't even a third choice extension now. The Irish figures seem to be flatlining.
Regards...jmcc