So KW is in Title of ad, description of ad, subdomain and subdirectory of ad...
In title of lander, in content of lander?
CTR decent?
In that case, a new account might be best. I'd say it's your CTR though.
I don't care what Google says, I still believe that CTR is nor 100% normalized to position.
Here is something to try.... enable conversion optimizer for the campaign if you have 200+ conversions. Leave ti running for an hour and disable it again.
I wouldn't bother contacting Google about it but you can try
