View Single Post

  #1 (permalink)  
Old 26-09-2008, 11:21 AM
gav240z's Avatar
gav240z gav240z is offline
Wannabe Geek
 
Join Date: Dec 2007
Location: Rathmines, Dublin
Posts: 434
Nominated 0 Times in 0 Posts
TOTW/F/M Award(s): 0
gav240z is a jewel in the roughgav240z is a jewel in the roughgav240z is a jewel in the rough
Default Google Analytics Custom Filter - Great For PPC optimisation

Hi Everyone,
I applied this filter a few days ago and found it really useful for using Google Adwords and Google Analytics.

It will allow you to see exactly what term matched your keyword you are bidding on in Adwords and as a result you can decide if you need to add negative keywords to your account or perhaps add some keywords you hadn't thought of.

Either way its a great filter for Analytics.

Filters are a little complex, so if you need help with this let me know. I would strongly suggest using a duplicate profile so that you do not loose any of your raw data in Analytics.

Stop Google Analytics From Stealing Your Valuable AdWords Keyword Data | Get Elastic

I have attached a sample of the information you will get once the filter is applied. You can see the adwords keyword following by the actual keyphrase in brackets (actual+terms+here) the + signs just indicate spaces.

Hope you like it.
Reply With Quote