This is a discussion on Changing A Site URL And Not Losing Traffic within the Google forums, part of the Search Engine Optimisation category; Hi All We have a couple of clients that have changed their company name since we first built their web ...
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| Hi All We have a couple of clients that have changed their company name since we first built their web sites way back when. The companies now wish to use new url's (already set up as alias's) for these sites to reflect their new name. The original existing url has been indexed fairly comprehensively in Google. The clients want the original url's to no longer be indexed by the search engines. They want Google to only index the domain name we have set up as an alias. What is the easiest way to swap over to using the new domain with out dropping out of the Google index for a protracted period of time. Thanks Yours Willie Whelan |
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| 301 redirect |
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| what louie said , see Redirect Visitors To a New Page or Site - HTML Tips and Tricks
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| That actually depends on the size of the site. If you're working on a large site and you simply stick in a 301 there's a very good chance you will see substantial content disappear from Google. 301 is perfect for page-to-page, and multiple-pages-to-new-root, but there are quite a few issues that come into play when it comes to redirecting deep content on a page-by-page basis. Larger sites need managed redirection - do it in one go and prepare for quite serious issues. Rgds Richard
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