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How effective is Spam?

This is a discussion on How effective is Spam? within the Online Marketing Discussion forums, part of the Online Marketing category; I'm curious to find out the general click thru rate on spam and if anyone here thinks it works? Everyday ...


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Old 13-12-2006, 09:00 AM
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Default How effective is Spam?

I'm curious to find out the general click thru rate on spam and if anyone here thinks it works?

Everyday there are posts from users such as xpensiox1823 on forums trying to sell mobile phones and ****e like that. Each day I get about 4 maybe 5 mails to my gmail but I never click them.

How profitable is email/forum/blog spam?
Does anyone know off hand any marketing companys who use spammy practices to promote user products?

(i'm not going to sign up for this, just curious )
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Old 13-12-2006, 09:08 AM
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Stock Spam Effectiveness Monitor
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Old 13-12-2006, 10:13 AM
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I have a client that in a previous life bought and spammed a list of 1 million email addresses for a dating site (from a shared hosting account!). They ended up with a couple of thousand users very quickly which is what you need with a dating site. However the spamming incident caused all kinds of pr and blacklist problems which contributed (but not directly caused) the eventual wrapping up of the business.
So it seems to be pretty effective but with downsides depending on your business.
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Old 13-12-2006, 07:27 PM
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I recently spoke to someone who has been very successful at spamming. He blasts emails advertising pharmaceutical drugs for a 3rd party person and started making so much money he quit his full time job.

I was surprised that people would actually buy from spam mails but he explained the click through rate was very high.

Only thing is that he knows he can land in a lot of trouble and is now paranoid about what he is doing.
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Old 14-12-2006, 06:02 AM
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Old 14-12-2006, 09:54 AM
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I'm not sure about the effectiveness of spam for the spammers, but it does have some drastic side effects.

Grandad has been blogging again - Weblog of a Senior Citizen » How spam closed down a company

[it's a true story BTW ]
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Old 14-12-2006, 10:33 AM
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Quote:
Originally Posted by blacknight View Post
Interesting site. I've been watching a few stocks recently myself. Greed is a powerful motivator. That's why the stock spam is so prevalent
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Old 01-02-2007, 02:13 AM
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spam suckssss man.
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