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Top Paying Keywords

This is a discussion on Top Paying Keywords within the Pay Per Click Advertising (PPC) forums, part of the Online Marketing category; Elliot Black has given a very interesting breakdown of some of the top paying keyword with Adwords: mesothelioma $84.08 mesothelioma ...


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Old 19-01-2006, 03:34 AM
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Elliot Black has given a very interesting breakdown of some of the top paying keyword with Adwords:
mesothelioma $84.08
mesothelioma attorneys $80.93
mesothelioma lawyers $69.04
malignant pleural mesothelioma $55.95
Asbestos Cancer $54.17
mesothelioma symptoms $53.66
circuit city $11.30 $27.76
auto insurance $25.57
car insurance $16.99
Empty Nesters $12.97
aria giovanni $12.67
Insurance $12.70
DUI $11.41
travelocity $10.26
mortgage calculator $9.86
Sonos $9.00
Flagpole $6.41

I can see how some of those words would be worth more than others, but I wonder how accurate it really is.. Surely more generic terms like "insurance" or "mortgage" would be worth more?

Overture's price on the keyword "hosting" when I last checked was around the £15 STG when limited to the UK. I'd hate to think how much you'd have to pay for the US market ...
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Old 01-02-2006, 03:30 AM
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........... and the funny thing is that we end up with ads targetting those words when I view the post
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Old 10-05-2006, 06:50 AM
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There must be a big market in america for flag-poles if they are willing to spend $6.41 a click
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