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Targetting UK search Engines

This is a discussion on Targetting UK search Engines within the Search Engine Optimisation forums, part of the Online Marketing category; Hi Guys I have a new site Data Clean|Controlled Environment Cleaning|Data Centre|Server Room and am looking to target both the ...


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  #1 (permalink)  
Old 14-02-2007, 08:06 PM
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Default Targetting UK search Engines

Hi Guys

I have a new site Data Clean|Controlled Environment Cleaning|Data Centre|Server Room and am looking to target both the UK and Irish markets. My main focus is the UK market.

Im sorting out links from global professional organisations / related companies etc

I know I should move to a UK server and will be organising that over the next couple of months

Does anyone have a list of UK web directories that they would recommend?

Anything else anyone can recommend that could help me to target UK search engines?

Thanks

Fintan
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Old 14-02-2007, 08:41 PM
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Obvious ones:

- get a co.uk domain
- host the co.uk site on UK ip space (some Irish hosts can do this for you *cough* )
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Old 15-02-2007, 11:03 AM
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I'd have thought a .co.uk hosted on an Irish IP could work well, a lot of UK directories only list UK TLDs, IIRC...
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Old 15-02-2007, 11:05 AM
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Quote:
Originally Posted by glengara View Post
I'd have thought a .co.uk hosted on an Irish IP could work well, a lot of UK directories only list UK TLDs, IIRC...
Maybe so, but what about Google?
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Old 15-02-2007, 11:16 AM
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I own the .co.uk and the .ie of the domain name, however I was hoping I could target both areas using the .com

I know google penalises duplicate content, so I didn't want to re-write the site for each market, or am I thinking about it too much?
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Old 15-02-2007, 11:17 AM
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In theory the TLD would have it appear in "Pages from the UK", while the IP would have it appear in "pages from Ireland".
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Old 15-02-2007, 12:45 PM
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Yes, but I've seen weirdness on Google where it seems to default to showing a preference to the regional results even when you don't have the option checked ....
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Old 15-02-2007, 12:56 PM
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Actually a little digging around and that theory appears faulty, I couldn't find one instance of a .co.uk showing up in "Pages from Ireland". Also tried "Zoekmachine optimalisatie" (SEO in dutch) in "pages from Belgium" and not a single .nl turned up, same with "pages from Holland', not one .be. So the G inclusion by IP appears to only apply to the general TLDs...
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Old 15-02-2007, 01:05 PM
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I think we'll be seeing a lot more "regional" results for generic terms that previously would never have featured...
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Old 15-02-2007, 02:46 PM
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Quote:
Originally Posted by glengara View Post
In theory the TLD would have it appear in "Pages from the UK", while the IP would have it appear in "pages from Ireland".
I sat in on a crawler session at SES this morning and this came up. No difinitive response, but I can not ever recall seeing a .co.uk site in the Irish filtered results (or vice-versa).

Anyone else ever seen this?
Quote:
Originally Posted by Fintan
I own the .co.uk and the .ie of the domain name, however I was hoping I could target both areas using the .com

I know google penalises duplicate content, so I didn't want to re-write the site for each market, or am I thinking about it too much?
Someone from Google is actually emailing me a response as to whether redirecting the ccTLDs to the main site will suffice to have the main site appear in each of those ccTLD filtered search results.

When I hear back I'll shoot you a mail.

[Edit]Sorry Glengara I just saw your follow up comment.
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