When you are designing a new website for a client do you think SEO including submissions, links, and coding tricks etc should be the standard or offered as an optional extra?

Obviously You can offer it on top of existing sites but for new designs...

What do you currently do?

Hi efree

Welcome to the forum. If you can ad these services they represent value-added to your clients. You should therefore be able to charge a premium for your service.

Of course, should it be the case that you don't actually know how to rank sites there is a few of us here that will be ready to clean up afterwards.

But seriously, if you are knowledgeable (the mention of submissions makes me wonder) you should definitely offer SEO as a core part of your service.

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Search Engine Optimisation - Red Cardinal Internet Marketing
Internet Consultant Ireland | Search Engine Optimisation Services
Catering Company Dublin - My sister's handmade canape company!

I do agree with offering SEO as part of the service, however the price for a website will shoot up and the chance of loosing the customer is big, so saying that, standard things like alt tags, link & page title tags, h tags, bold, short description, etc. should be included in design no matter what.

The more advance SEO should be an option if the customer want to go down that road.

Related to submission to the search engines: I don't believe in that anymore. It's a scam in my point of view. Few links from others, and first should be from the designer portfolio, should get your website picked-up by the major and most important SE very quick. Lets be honest there are a handful of SE out there, the rest are just .... directories more or less.

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:. Web Design & Development Web Design Ireland
:. Search Engines Optimization Search Engines Optimization
:. Directory Submission Directory Submission
:. News & Press Release Ireland GiveItSocks.com
:. Used Cars Ireland, Car Parts & Car Audio Cars For Sale, Car Parts & Accessories
:. I Have 2 Find It Directory SEF Directory

We build sites to be accessible and search engine friendly. Anything else we pass the client on to specialists.

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Toddle.ie - Beautifully Simple Email Marketing.

Spoiltchild Design - Effective business design.

I tend to agree with what im hearing.
The site should be build to standards but 'pushing' the SEO should be an extra

Coming from someone who deals with both exclusively, we build client sites with all the essential "On Page" factors. SEF URLs etc.

However, the off page factors and REALLY detailed on page factors including keyword research and implementation are sold as a separate product from... a separate company.

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Web Design | Search Engine Marketing | Pay Per Click Management

Design and development of a site is, generally speaking, a 'once off' project whereby the site should be designed and developed with standards, accessibility and SEO in mind. SEO, as a service, is really more of a 'campaign' if you like.

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Web Design | Flash Development | Property | Irish Fitness Forum

Personally I would charge separate but you should still implement standard Seo practice into your websites.

Ps: hi folks sorry haven’t been around in a bit work had me snowed in. seems like I have missed a lot of threads

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SEO Software">SEO Software

Seodude Knows!

Would the customer know the difference with all due respect?
We know that some do, but for the others, is it more a branding/sometimes, cyber-state-existence, experience?
Word of mouth and visual offline/tv, presentation, are the primary drivers in my view.
Very basic seo, or big money perhaps?