Gaining new clients and business ... ?

dbee · #1 (**permalink**) 09-07-2007, 05:26 PM

What's the best way of advertising and marketing your web business ?

I'm just starting a business and I need to get some clients. I'm considering the best paths to take with regards to generating business.

What's worked well for you in the past ?

Redfly · #2 (**permalink**) 09-07-2007, 05:53 PM

Word of mouth is by far the most powerful. Unfortunately most individuals had to start out with some cheap or pro-bono work to get the foot in the door.

PPC advertising can be effective but prepare to loose a lot of money in finding the balance.

blacknight · #3 (**permalink**) 09-07-2007, 06:26 PM

It would also depend on the type of business you are running.

It may be attractive for other companies to outsource their overflow to you, for example.

Joseph Grogan · #4 (**permalink**) 09-07-2007, 07:58 PM

Yea i looking how is the best way to... Being based in the midlands probably doesnt help matters but as far as i can figure out its all about word of mouth... i would tell you how to do that if i knew it myself

__________________________

:: joseph grogan web development ::

jennyrusks · #5 (**permalink**) 09-07-2007, 08:50 PM

Hi there,

Yes, its definitely that horrible catch 22 of trying to get that first couple of clients but it's difficult to get a client if you haven't had any before.

In my own case, I did just as Redfly mentions, a bit of pro-bono and some very cheap labour to build up my portfolio. It's a little bit soul destroying but you learn a lot. On the upside the first client that I built a website for (for practically no money) has come back now a couple of years later for a bigger, better site and is fully aware that it costs more now.

Good luck with it.

Jennifer

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