Site review and link juice question for jet website

#1
Hi guys looking for a review of ease of use for a customer I am working with. The layout should work well on all platforms however I am unsure if the site is being penalized with google for the name "Private Jet Charter" when the back links and link juice is "Private jet charter" also - any views I would love to hear from you as always.

Site url is http://www.privatejetcharter.ae

Comments good and bad are always welcome.
Thanks
B
 
#2
Hi again, it looks like the panda + penguin updates heavily penalized the site.. In April 2013 the number of referring pages took a massive nosedive from 18,000 pages to 2,200. The site doesn't rank in Google for "private jet charter dubai" but ranks 5th in both yahoo and bing.
 
#3
Hi, very much so and in april 2012 too according to the penguin too. To be honest I think they had some scamps back in the day that must have spammed out to a lot of blogs and directorys. I have been working on some anchor text around the site that matches that exact query but cannot seem to get it off the ground hence why I was asking about link juice and edm. We are doing some good work on new services and launched a empty leg service yesterday on the site. Guys are posting news and im developing a blog platform but after that I dont know much I can do. Any info is welcome and thanks for the info on penguin i took me over a two weeks to even start looking for it.
 
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