URL Structure

Discussion in 'Search Engine Optimisation' started by andywozhere, Jul 19, 2011.

  1. andywozhere

    andywozhere Member

    I'm having a URL conundrum. I was wondering what people thought was a better URL:

    /events/comedy/festivals/name-of-festival

    or

    /events/name-of-festival

    The former is more descriptive, but quite long. The latter is much snappier, but not as descriptive. I'm inclined to think the longer URL is probably better (even if it is a bit too long).
     
  2. painofdeath

    painofdeath New Member

    The first one says more about where you are on the page. I like them. But only if links are working correctly to it.
     
  3. kentgibson

    kentgibson New Member

    one is better because it has semantic structure and hence more meaning.
     
  4. jkeyes

    jkeyes New Member

    What about:

    /events/<CATEGORY>/<NAME>


    Some examples:

    /events/comedy/tedfest
    /events/comedy/thecatlaughs
    /events/music/electricpicnic
    /events/food/tasteofdublin

     
  5. andywozhere

    andywozhere Member

    Thanks JKeyes I think that might be a middle way. It says more about the page, but not too much.
     
  6. zxn

    zxn New Member

    I used to make my URLs like the 1st one of your example.
    Some of my URLs was more than 100 characters...:smug:

    I think, the second method is better for SEO.
     
  7. tiyerl

    tiyerl New Member

    The first one is better because you will get some extra points in your search engine ranking for on topic keywords in the URL.

    I don't go around memorizing URLs of pages, i just bookmark.
     
  8. JCOnline

    JCOnline New Member

    The second option is better.
     
  9. aadijo

    aadijo New Member

    In seo when we rewrite the url the main thing which we need to focus is the keyword. but in your question you have the kw in both the url now the second thing play the role is the categories of the kw.Why category ??. this is beau-case category help to promote the site in theme base manner.

    So Finally i will go with first url
     
  10. Beno27

    Beno27 New Member

    I have always gone for the lowest number of characters possible in a url, just personal preference but I think it helps me to target search terms.
     
  11. martha

    martha New Member

    I'm a Newbie, but wouldnt the multi-levelled URL be worse for the search engines to spider those pages and therefore make the pages nearly invisible in any search?

    Just a thought!
    Best of luck
    Martha
     
  12. Softology

    Softology New Member

    The first one is better in terms of navigation for the site users as they will know exactly where they are and also from SEO side also, your are breaking down your url structure which helps you boost your SERP provided you have used the same words from your URL structure in title, keywords, description and at least a couple of times in the content of that page.

    If you want, you can experiment with two sample pages, get them indexed and see which gets more traffic from organic search.

    post panguin / panda SEO has changed completly and these small factors add a lot of weight to your On Page SEO.

    The choice is yours.
     
  13. Merle3564

    Merle3564 New Member

    Thanks for info.
     
    Last edited: Jan 27, 2014
  14. dianemcmillan

    dianemcmillan New Member

    I would strongly recommend the first one because it has more points in google than the second one.
     
  15. lestforum

    lestforum New Member

    I am not sure about the slash character in the URL but I do know how Google treats dash and underscore in the URL.

    Words separated with the dash line will be indexed as separate words and in case of underscore line where words will be combine into one word.

    /what-is-SEO will be indexed as "what" "is" "SEO"

    /what_is_SEO will be indexed as "whatisseo"
     
  16. heatherIDD

    heatherIDD New Member

    I agree. I like the first one. It is more descriptive and more organized. In this way, users will notice that you might have another category aside from the one being displayed on the URL.
     
  17. jeffscott

    jeffscott Member

    Recommended URL structures shows the hierarchy of the site's pages in which benefits the search engines as well as the users.
     

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