Best places to advertise as a startup

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#2
Advertising and promoting aren't always the same thing. Advertising is always promoting but promoting doesn't mean advertising. Advertising is paid and can be done anywhere online and offline. A lot of people have a problem in telling the different between the two.

If you're raising funding then list your self on the crowd sourcing sites like Kickstarter and so on.

If it's web-tech, then most forums are good.

If it's innovative, then try to get into the online tech journals like TechCrunch.

Talk to bloggers

Social Media is a good place to learn and watch how startups promote themselves. Selfish self promotion is easily spotted, learn before you try!
 

mneylon

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#3
PR and content make a big difference
If you start spamming forums, mailing lists or Twitter you'll get blocked / banned etc.,
Advertising - depends who your target market is
I can't see any point in advertising to other startups - they're not your target market. You need to target your potential customers
 
#5
Advertising and promoting aren't always the same thing. Advertising is always promoting but promoting doesn't mean advertising. Advertising is paid and can be done anywhere online and offline. A lot of people have a problem in telling the different between the two
I appreciate that, in this case I meant promoting the website then.

Our advertising we will be based on Social Media. LinkedIn and FB

Thanks for the replies so far, keep em' coming!

Cheers,

Will
 
#7
Thanks for the reply Blacknight.

We are a SSL and Code signing certificate re-seller, which means our target customers would be e-commerce websites, financial institutes, web developers, hosting companies such as yourselves etc.
 

mneylon

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#8
Then you probably want to be looking at the kind of publications that attract that readership ..
Financial institutions - doubt they'd buy from a reseller - they're more likely to go directly to a CA
 
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