>>Just looks like a standard css template (zenlike), correct me If I'm wrong?
That is correct.
>>The template is nice and clean but left me confused what is the site about. Choose better pictures and more content on frontpage.
I'll modify/replace the pictures for something more relevant. Also will try to include more content on the front page, although I don't want to duplicate what's elsewhere.
>>Also for seo I guess "back pain" should be your main keyword. Use it in titles and h1.
Back pain is only part of the story, although currently getting the most attention, because of new research. Alexander Technique is also applied to voice problems, RSI/carpal tunnel, sports performance, musicians,... Currently have landing pages for back pain and voice. I saw the main page as being for setting the 'tone', i.e. it's a personal website rather than something faceless. Do you think I should rethink this?
>>Try adding some testimonials.
Yes, she has some good testimonials, and I'll get them up next.
>>Spacing between the picture at the top and headline with your company differs on "Home" and for example "Back Pain" pages.
Yes, I've stuffed something up with the template there.
-edit: fixed, I think. Thanks.
>>Content on the homepage (starting with "15 years ago I left the nursing...") and internal pages is a bit too wide. I would use 2 column layout and separate the content using some sections (panels for example) as it makes reading easier.
OK, I'm a bit wary of changing the format away from the template, not being a HTML person. I'll see what I can do there.
>>Marketing impact of your homepage is the most important...
Won't people normally be arriving through a specific landing page, and so have been hooked by the specific content? I need to include more content on front page, but as mentioned above, I don't want to duplicate what's on other pages. Some thought required, clearly.
Thanks for all your input, ...Stan